Facebook Video: Views of Sponsored Video Content Jump 258% Since 2016

August 17th, 2017
Facebook Video: Views of Sponsored Video Content Jump 258% Since 2016Tubular’s recent ‘State of Online Video Report' has revealed some important observations into the role sponsored content has played in today’s online video landscape. In short: sponsored content is doing exceedingly well for many brands who’ve tried it, and this trend doesn’t appear to be slowing down anytime soon.

Don’t Steal People from Zuckerberg’s Party & 7 Other Insights I Learned Last Week

August 9th, 2017
Don’t Steal People from Zuckerberg’s Party & 7 Other Insights I Learned Last WeekRead the latest online video insights fresh from Tubular's Audience Development panel at YouTube Space LA. Get 8 great tips on the latest best practices.

Media Companies Are Investing in Multiple Platforms and Longer Video Content

August 8th, 2017
Media Companies Are Investing in Multiple Platforms and Longer Video ContentUS media companies are shaking things up by investing in longer video content on both YouTube and Facebook. Find out more from our new report on the State of Online Video Q2 2017.

Dollar Shave Club’s New Sponsored Video Campaigns Are Doing F***** Great

August 7th, 2017
Dollar Shave Club’s New Sponsored Video Campaigns Are Doing F***** GreatDollar Shave Club's first video went super-viral, but its latest sponsored video campaigns are doing even better for the brand.

How Video Rankings Differ on Google and YouTube [New Study]

July 27th, 2017
How Video Rankings Differ on Google and YouTube [New Study]A new study not only discloses some critical data about how video rankings differ on Google and YouTube, it also shares strategic insights about the data to provide the reasons for those differences.

How British Airways and Other Airlines Are Using Safety Videos to Fly High Online

July 25th, 2017
How British Airways and Other Airlines Are Using Safety Videos to Fly High OnlineBritish Airways just released a new star-filled safety video online, a full month before it makes an appearance on its planes. We take a look at how airline safety videos are becoming a powerful marketing tool in their own right.

How Hyundai’s ‘Shackleton Returns’ Video Campaign Drove Automotive Brand To Top Position

July 24th, 2017
How Hyundai’s ‘Shackleton Returns’ Video Campaign Drove Automotive Brand To Top Position‘Shackleton’s Return’ by Hyundai is a remarkable example of great storytelling. So, maybe we shouldn’t be surprised that the video campaign has already generated over 100 million video views for the automotive brand.

State of Online Video Q2 2017: Get The Latest Insights and Trends

July 19th, 2017
State of Online Video Q2 2017: Get The Latest Insights and TrendsGet the latest trends and insights in online video. Our quarterly report recaps the actionable metrics that mattered in online video for Q2 2017 and provide an analysis and outlook for the coming quarter.

Millennial Males are Turning to YouTube and Facebook for Football Views and News

July 19th, 2017
Millennial Males are Turning to YouTube and Facebook for Football Views and NewsDid you know that football videos generated an incredible 23B online video views between May 2016 and May 2017? Or that Facebook live videos about soccer are twice as engaging than for non-live soccer videos? Download our report for more insights.

World’s Largest Unboxing by Volvo Trucks Shows B2B Video Still Amazing

July 18th, 2017
World’s Largest Unboxing by Volvo Trucks Shows B2B Video Still AmazingVolvo Trucks new 'World's Largest Unboxing' video demonstrates that B2B videos can amaze viewers on YouTube as well as any viral or music video.