Posts Tagged ‘viral video’

Top Three Takeaways From #VidCon 2017 Industry Track

Monday, June 26th, 2017
Top Three Takeaways From #VidCon 2017 Industry TrackRead our top three takeaways from the Industry Track sessions at #VidCon2017. These are the most strategic insights, critical data, tactical advice, and trends in the social video marketing business right now.

User-generated March Madness Videos Explode on Instagram

Thursday, April 6th, 2017
User-generated March Madness Videos Explode on InstagramEngagement on March Madness Instagram video content has exploded compared to last year. Instagram engagement increased by 127% compared to content uploaded during the 2016 March Madness two-week window.

A Day in the Life Of: Head of Brand Partnerships at ATTN:

Friday, March 24th, 2017
A Day in the Life Of: Head of Brand Partnerships at ATTN:ATTN:, one of the most impactful video publishers around, works with brands and companies to create engaging, custom content across a variety of media platforms. We talk to its Head of Brand Partnerships about the company’s branded content strategy and how it’s helped ATTN: rank as the #1 publisher on Facebook in terms of 30-day average views.

A Day in The Life Of: Head of Programming at Viral Media Sensation Jukin Media

Thursday, October 27th, 2016
A Day in The Life Of: Head of Programming at Viral Media Sensation Jukin MediaJukin Media is home to some of the most famous viral clips on the Internet, and if you have ever searched for fail videos or cute animal clips, the chances are you have landed on a channel owned by the company. We spoke to its Head of Programming and Publishing about his role, and the 1.6 billion video views created by its owned properties each month.

Chewbacca Mask Video Smashes Facebook Live Record: 141M Views and Counting

Tuesday, May 24th, 2016
Chewbacca Mask Video Smashes Facebook Live Record: 141M Views and CountingWho would have thought that a video about a Chewbacca mask would not only go viral across the Internet, but would shatter all Facebook Live records in just 4 days! And, with over 140M+ views, a number of brands are also benefitting from the exposure.

Why Do Brands Make Viral Videos? And How Do You Make One for Your Brand?

Tuesday, March 8th, 2016
Why Do Brands Make Viral Videos? And How Do You Make One for Your Brand?Viewers love a good viral video - video content that is so informative or entertaining that they readily share it across their own social network feeds. Hardly a week goes by that you aren't shown a viral video from a friend, or are showing one to a friend yourself. But why do brands make them? What are the solid, measurable business objectives that can be achieved by making one?

The Brands and Agencies Behind the Most Popular Video Ads on YouTube

Thursday, November 5th, 2015
The Brands and Agencies Behind the Most Popular Video Ads on YouTubeFinding success on YouTube isn't easy, even with a substantial marketing and advertising budget. YouTube has given a shout out to the top creative advertising and marketing agencies whose video content consistently appears at the top of the most watched ads leaderboard every month. It takes real talent to consistently produce the kind of videos that viewers will watch, share, and engage with.

Good Mythical Morning: YouTube Channel Review – Through the ‘Reel’ Wringer

Friday, August 14th, 2015
Good Mythical Morning: YouTube Channel Review - Through the 'Reel' WringerVideo marketing series 'Through the Wringer' takes an in-depth look at a leading YouTube channel and reviews the content, programming, marketing, and audience strategy for clues to success. This week, Rhett and Link's hugely successful weekday talk show 'Good Mythical Morning' gets the Reel Wringer treatment.

Viral Video Roundup June 2015: S’more Entertainment All Round

Tuesday, July 7th, 2015
Viral Video Roundup June 2015: S'more Entertainment All RoundOur viral video roundup for June 2015 includes a killer s'mores dip recipe which generated over 80 million views for Buzzfeed, some excellent examples of tentpole marketing around 50 Shades of Grey, and GTA, and some prankvertising that went horribly wrong.

Why User-generated Video Needs the Same Protection as Branded Content

Thursday, June 4th, 2015
Why User-generated Video Needs the Same Protection as Branded ContentUser-generated video content is often openly freebooted, with third parties monetizing that stolen content with little legal consequence. But UGC video deserves the same kind of rights management that branded content enjoys, but too many amateur creators are unaware of the protection they are entitled to.