Archive for the ‘Live Video Streaming’ Category

Facebook Live Playbook: Best Practices and Tips for 2017 [Free White Paper]

Monday, January 9th, 2017
Facebook Live Playbook: Best Practices and Tips for 2017 [Free White Paper]Facebook Live has gone from a nice-have to a must-have, and changed the way publishers distribute their content and build their subscriber base on the platform. As video dominates the Facebook user’s News Feed, live video is perhaps the best way to stand out from the crowd right now. Download our brand new Facebook Live playbook today to get the best tips and advice for your campaigns.

Periscope, Facebook Live, and YouTube Mobile Live Streaming, Oh My!

Monday, July 18th, 2016
Periscope, Facebook Live, and YouTube Mobile Live Streaming, Oh My!We take a close look at Periscope, Facebook Live, and YouTube mobile live streaming, and how some brands and video marketers are using these platforms to their advantage.

Periscope, Facebook Live, and YouTube Mobile Live Streaming, Oh My!

Monday, July 18th, 2016
Periscope, Facebook Live, and YouTube Mobile Live Streaming, Oh My!We take a close look at Periscope, Facebook Live, and YouTube mobile live streaming, and how some brands and video marketers are using these platforms to their advantage.

Chewbacca Mask Video Smashes Facebook Live Record: 141M Views and Counting

Tuesday, May 24th, 2016
Chewbacca Mask Video Smashes Facebook Live Record: 141M Views and CountingWho would have thought that a video about a Chewbacca mask would not only go viral across the Internet, but would shatter all Facebook Live records in just 4 days! And, with over 140M+ views, a number of brands are also benefitting from the exposure.

Live Streaming vs Video on Demand: Why Brands Need to Consider Both

Thursday, March 24th, 2016
Live Streaming vs Video on Demand: Why Brands Need to Consider BothAdoption of live-streaming video by brands has soared in the last few years, due to apps like Periscope, and new features like Facebook Live. Even YouTube is rumored to be launching an live-streaming app called YouTube Connect. It's a trend that video marketing teams need to consider as part of their digital strategy.

Upload Periscope Streams to YouTube as Part of a Multi-Platform Video Strategy

Tuesday, January 12th, 2016
Upload Periscope Streams to YouTube as Part of a Multi-Platform Video StrategyVideo marketers should be taking advantage of all platforms to make their video content stretch as far as possible. If you are using Periscope, it's worth thinking about uploading your best broadcasts to YouTube so you can better engage with your entire audience.

The Benefits and Challenges of Live-streaming Video [Creators Tip #163]

Thursday, October 9th, 2014
The Benefits and Challenges of Live-streaming Video [Creators Tip #163]The barriers to entry for live-streaming branded video content have never been lower. It's easier than ever to broadcast a live event out to an engaged audience, but there are many factors to consider such as cost, delivery and accessibility.

Gamers Turn to YouTube For a Virtual Taste of E3 2014

Tuesday, June 3rd, 2014
Gamers Turn to YouTube For a Virtual Taste of E3 2014Can't attend E3 2014? Join the hundreds of thousands of other gamers who are virtually attending the industry-only event via YouTube Live streaming, and real-time information updates. Brands like Sony are also using YouTube to reach fans throughout the event.

Free is Not a Sustainable Business Model – Unless You’re YouTube

Monday, May 5th, 2014
Free is Not a Sustainable Business Model – Unless You’re YouTubeThe largest cloud video network on the planet is yours to use for free! YouTube is amazing – you can use Hangouts for quick-n-dirty webcasts, or go into a more complex setup mode for real professional web-casting. But is being free to use a sustainable business model for anyone except YouTube?

Which Live Streaming Site Has 45M Viewers Per Month?

Tuesday, April 29th, 2014
Which Live Streaming Site Has 45M Viewers Per Month?There is a rabid fan base out there consuming billions and billions of live video streaming minutes each month. You might have an idea of the site, which draws on average, 45 million unique viewers a month, and you might not. They have grown from a category, into a spin off, into a major Internet video force and they show that when you build it right, as in really, really right, they will come, and continue to come for months and years.