Archive for the ‘Minecraft’ Category

Top 10 Gaming Franchises Earn their Views from Influencers, Not Owned Content

Tuesday, September 13th, 2016
Top 10 Gaming Franchises Earn their Views from Influencers, Not Owned ContentWhen it comes to online video views, gaming is one of the most popular topics ever. Such is the popularity of user-generated content, all of the top 10 gaming franchises earn the majority of their views via Influencers, not via official branded videos.

Pokémon Go Outplays Minecraft to Become Most Watched Gaming Video Content

Friday, August 5th, 2016
Pokémon Go Outplays Minecraft to Become Most Watched Gaming Video ContentIt's only been a few weeks since the Pokémon Go app was released around the world, but in that time Pokémon Go related content has generated nearly 50% more cross-platform video views than Minecraft uploads.

Music, Minecraft, Movies: The Most Searched For Keywords on YouTube

Monday, January 19th, 2015
Music, Minecraft, Movies: The Most Searched For Keywords on YouTubeYouTube has confirmed the most popular keyword searches on the site for 2014, and it's no surprise that 'music', and 'movies' appear in the top three. But did you know that 'Minecraft' is the second most popular search term on the video site?

15% of ALL YouTube Videos Relate to Gaming: Minecraft & PewDiePie FTW

Saturday, December 13th, 2014
15% of ALL YouTube Videos Relate to Gaming: Minecraft & PewDiePie FTWDid you know that 15% of all YouTube content revolves around video games? Minecraft takes the top spot for most views, with PewDiePie the most subscribed to YouTube gaming channel. Video gaming content also generates nearly twice as much engagement as other topics.

Minecraft on YouTube: 47B Views, $2.5B Value, $0 Video Marketing Budget

Friday, November 21st, 2014
Minecraft on YouTube: 47B Views, $2.5B Value, $0 Video Marketing BudgetDid you know that more people watch YouTube videos about Minecraft than any other video game? But the overwhelming majority of its views come from videos created not by the brand, but from its YouTube fans. The Minecraft company has embraced this earned media opportunity, and scored massive success without allocating huge resources to video marketing.