Archive for the ‘Nike’ Category

11 of the Best Branded Vines & Instagram Videos for March 2015

Friday, April 17th, 2015
11 of the Best Branded Vines & Instagram Videos for March 2015As brands continue to produce innovative short-form video content on Instagram and Vine, we take a look at 11 of the best mini-trailers and ads on the main micro-video platforms from the past month.

11 of the Best Branded Vines & Instagram Videos for March 2015

Friday, April 17th, 2015
11 of the Best Branded Vines & Instagram Videos for March 2015As brands continue to produce innovative short-form video content on Instagram and Vine, we take a look at 11 of the best mini-trailers and ads on the main micro-video platforms from the past month.

‘First Kiss’ Most Viewed Video Advertising Campaign of 2014

Tuesday, December 2nd, 2014
'First Kiss' Most Viewed Video Advertising Campaign of 2014Who would have thought that a black and white ad about total strangers kissing would have generated 157 million views and beat Nike, Samsung, and Budweiser to become the most viewed video advertising campaign of 2014? We take a look back at some of the other most successful video ads of the year.

The Top 20 Most Shared Online Video Ads For November 2014

Monday, December 1st, 2014
The Top 20 Most Shared Online Video Ads For November 2014Penguins, ducks, WWI footballers, and LeBron James were among the stars of the top 20 most shared online video ads of November 2014. These ads were favorites with thousands of users across Facebook, Twitter, and the blogosphere.

Top Ten Most Viewed Video Ads on YouTube: October 2014

Tuesday, November 11th, 2014
Top Ten Most Viewed Video Ads on YouTube: October 2014Cats, Hobbits, smartphones, Taylor Swift, and Hoverboards are all the subjects of the most viewed video ads on YouTube for October 2014. Every video ad in the Top Ten generated over 1.5 Million views each, so let's take a look at the ones that caught your attention.

Branded Video Views Up 73%, 3 Billion Views in Q3 2014 [Report]

Tuesday, November 11th, 2014
Branded Video Views Up 73%, 3 Billion Views in Q3 2014 [Report]A new report confirms that branded video views hit an all-time high in Q3 2014, an increase of 73% from this time last year. Video campaigns for smartphones, plus enormous residual interest from the World Cup, generated 2.9 Billion views of branded video content.

The Top 20 Most Shared Online Video Ads For August 2014

Monday, September 1st, 2014
The Top 20 Most Shared Online Video Ads For August 2014Anyone with a Facebook account and a pulse is already fully familiar with the Ice Bucket Challenge, a social media phenomenon created to raise awareness of ALS. But last month it wasn’t just well-meaning celebrities and civilians who took the metaphorical plunge, advertisers like Old Spice also got in on the act. However, one brand’s ice bucket video stands high and dry above them all - The Simpsons.

The Top 20 Most Shared Online Video Ads For June 2014

Wednesday, July 2nd, 2014
The Top 20 Most Shared Online Video Ads For June 2014World Cup ads predictably dominated last month's most shared video ads. With the biggest sporting event on the planet in full swing, it's no surprise to see almost half of the top 20 ads of the month are football-related. Just like last month, Colombian pop princess Shakira's collaboration with yoghurt brand Activia "La La La" leads the way.

Official World Cup Sponsors Losing Out in Video Ad Social Shares

Thursday, June 26th, 2014
Official World Cup Sponsors Losing Out in Video Ad Social SharesWhen it comes to World Cup focused video ads, nearly three-quarters of the total shares across social media networks right now are for those brands, like Activia, Samsung, and ESPN, who aren't officially partnered with FIFA.

Best Vines of the Week: 12th June 2014

Thursday, June 12th, 2014
Best Vines of the Week: 12th June 2014Ghostbusters, National Donut Day, mischievous snacks, sofa-surfing, and impressive football skills all take center-stage for this week's round-up of the best Vines of the past seven days. Nike, ESPN, Samsung, Danio, and Sony Electronics all produced some of the best micro-videos of the week.