Archive for the ‘product videos’ Category

Videos on Product Landing Pages Lead to Higher Conversions, Order Value [Report]

Wednesday, January 21st, 2015
Videos on Product Landing Pages Lead to Higher Conversions, Order Value [Report]We know that product page videos are a very effective way of engaging the potential customer, but do they really effect the bottom line when it comes to generating revenue? A new report suggests they can actually increase the average order value by as much as 50%!

Top Ten Most Viewed Video Ads on YouTube: October 2014

Tuesday, November 11th, 2014
Top Ten Most Viewed Video Ads on YouTube: October 2014Cats, Hobbits, smartphones, Taylor Swift, and Hoverboards are all the subjects of the most viewed video ads on YouTube for October 2014. Every video ad in the Top Ten generated over 1.5 Million views each, so let's take a look at the ones that caught your attention.

How YouTube is Changing the Way We Research Consumer Electronics [Study]

Wednesday, June 25th, 2014
How YouTube is Changing the Way We Research Consumer Electronics [Study]Did you know that when it comes to videos about consumer electronics, branded product teasers are the most popular on YouTube? Did you also know that when that product is released, it's user-generated content from independent vloggers that attracts the most attention? A new report from Pixability highlights the way brands are missing out on huge opportunities to engage with potential customers and fans.

Beyond Reviews: 12 Types of Product Videos Are Influencing Your Customers

Tuesday, February 18th, 2014
Beyond Reviews: 12 Types of Product Videos Are Influencing Your CustomersZEFR has uncovered 12 different video styles and/or genres of “product reviews” that are currently heavily influencing potential and, existing, customers on YouTube. Each one reveals that YouTube is a place where shoppers can go above and beyond basic product reviews.