Archive for the ‘YouTube’ Category

How Social Video Helped Kat Von D Built a Beauty Empire

Tuesday, April 25th, 2017
How Social Video Helped Kat Von D Built a Beauty EmpireKat Von D, tattoo artist & reality TV star, partnered with Sephora in 2008 to launch Kat Von D Beauty, and has since built an impressive cosmetics empire with the help of social video.

How to Leverage Online Video to Get the Most Out of The European Market [Report]

Thursday, April 20th, 2017
How to Leverage Online Video to Get the Most Out of The European Market [Report]Online video is booming in Europe, but what social video insights and trends should you be aware of to achieve success in that region? Download our exclusive report today.

Will the Last Media Buyer at #NewFronts 2017 Please Turn Out the Lights

Tuesday, April 18th, 2017
Will the Last Media Buyer at #NewFronts 2017 Please Turn Out the LightsDigital NewFronts 2017 kicks off in a couple of weeks, and its a very different event from its launch back in 2012. Programmatic media buying is now king, and the advertising model for brands has changed beyond all recognition.

VidCon Europe 2017: 15 Takeaways for the Online Video Industry

Monday, April 17th, 2017
VidCon Europe 2017: 15 Takeaways for the Online Video IndustryVidCon came to Europe last week. Catch our top tips and takeaways plus our exclusive interview with VidCon co-founder and YouTube superstar Hank Green.

Here’s Why National Geographic Rules Social Video

Friday, April 14th, 2017
Here’s Why National Geographic Rules Social VideoNational Geographic has always been famous for its powerful storytelling, so its no surprise that it's finding huge success as an online video publisher on platforms like Instagram and Facebook.

It’s Not YouTube’s Fault: Blame the ‘Magazine Format’ for the State of Video Advertising

Thursday, April 13th, 2017
It’s Not YouTube’s Fault: Blame the ‘Magazine Format’ for the State of Video AdvertisingVideo advertising has its roots in the 'magazine format' used to sell ads in the early days of TV. YouTube is just making it work for the digital video marketing business.

How Luxury Brands Perform Differently When it Comes to Online Video [Report]

Wednesday, April 12th, 2017
How Luxury Brands Perform Differently When it Comes to Online Video [Report]How are luxury brands leveraging video, and what type of video content is working for them? A new study from OMD EMEA and Tubular Labs reveals vital social video insights across select sectors of the luxury industry.

State of Online Video Q1 2017: The Latest Trends [Free Webinar]

Tuesday, April 11th, 2017
State of Online Video Q1 2017: The Latest Trends [Free Webinar]Choosing the right strategy for your video marketing campaigns is more critical than ever. But what are the key trends to follow? Join Tubular for our free webinar that promises to bring you right up to date with the latest trends and insights affecting online video in the first quarter of 2017

How The Enthusiast Network Became the Top Auto-related Video Content Brand in the US

Monday, April 3rd, 2017
How The Enthusiast Network Became the Top Auto-related Video Content Brand in the USThe Enthusiast Network (TEN) routinely pulls in over three billion monthly video views from more than 160 million fans across all its platforms. Find out the strategy behind the #1 auto-related video content brand in the U.S.

Memo to Big Brands: Declare Victory and Advertise on YouTube Again

Tuesday, March 28th, 2017
Memo to Big Brands: Declare Victory and Advertise on YouTube AgainYouTube has been under fire over the past few weeks with some advertisers pulling their paid campaigns from the site over concerns that ads were being run against offensive content. But, with Google announcing new guidelines in place, advertisers shouldn't be in too much of a rush to leave.