Comments on: What Makes a Video Viral?

By: heel lifts

heel lifts — Mon, 21 Dec 2009 00:04:23 +0000

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By: jonathan

jonathan — Fri, 30 Jan 2009 19:25:14 +0000

Good point. Its hard to say exactly. But I do think the timing of a release and the product/service chosen to be promoted need to be coordinated. You can mitigate some of that risk depending on fore-knowledge of a market, the economy, etc. For example, you can’t release a video promoting a luxury product/service in dire economic times and expect a high conversion to purchase. But that doesn’t mean the video itself won’t be viewed and shared if its entertaining. Getting views and going viral doesn’t mean the product/service will sell. That is where I see luck and timing being an issue. Thanks for the question!

By: Pol

Pol — Tue, 27 Jan 2009 18:35:15 +0000

I sometimes wonder how much of the success of a viral video has to do with luck and timing and how much is other promotion. What’s your thought on that?

By: Ad Guy

Ad Guy — Wed, 08 Oct 2008 23:32:02 +0000

Great comments. You should read this article How-To: Tips for Seeding Branded Web Videos on MarketingVox.
http://www.marketingvox.com/how-to-tips-for-seeding-branded-web-videos-041266
Really informative if you’re planning a viral video marketing campaign.