Sample Audio Converted to Video for YouTube

Google this weeked added visitor demographic information to its analytics tool on YouTube. This new feature will allow for a combined total view of all the videos uploaded by a person or organization. The feature breaks down viewership by age group, gender, or a combination of the two. The information is based on what users provide Google when they set up a YouTube account.

This first version charts video views on an interactive time line and map, allowing users to drill down into different geographic regions and see the viewing activity in those regions over selected time periods. It also allows users to compare the relative popularity of their videos in a given region to all other videos in that region.

YoutTube also promised more to come on their website: “Over the next few weeks we’ll be launching new features and additional analytics including viewer demographics, how viewers are engaging with videos (playback length, ratings, comments) and a breakdown of how viewers are discovering videos (e.g. search, email, embeds etc.).”

This is great news for those us who syndicate content over YouTube. Now we have much more detailed information about the user, his or her age, and geographic location. This valuable information will be a great help in determinaing they type of content to sydnicate and its overall usefullness. We primarily work with radio show producers and have been re purposing our audio content into video. We have found this to be a very effective way to utilize this popular platform.

Matthew